Julie Sedivy is the lead author of Sold on Language: How Advertisers Talk to You And What This Says About You. She contributes regularly to Psychology Today and Language Log. She is an adjunct professor at the University of Calgary, and can be found at juliesedivy.com and on Twitter/soldonlanguage. Last week, a verbal stumble by Republican candidate Rick Santorum led to a fresh batch of accusations that he harbors racist sentiments. Here is a video clip and transcript, from a speech delivered on March 27^th 2012 in Janesville, Wisconsin: