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#8: The Man Who Gave Us Less for More

Impatient Futurist columnist David H. Freedman 
examines the crushing success of Steve Jobs.

By David H Freedman
Dec 29, 2011 6:00 AMNov 12, 2019 4:14 AM
jobs.jpg
Illustration by Charis Tsevis

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I was front row center when Steve Jobs unveiled the Apple Macintosh to the world in 1984 in Boston. While the crowd cheered and clapped and squealed, I was scratching my head. What did this pretty beige box offer that a hundred other computers didn’t already offer, besides a higher price, much less choice in software, and no compatibility with the rest of the world’s devices?

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