How Did LEGO Become More About Limits Than Possibilities?

Rip open that new LEGO set and your mind races at the possibilities! A simple repertoire of piece types, and yet you can build a ninja boat, a three-wheeled race car, a pineapple pizza, a spotted lion… The possibilities are limited only by your creativity and imagination. “Combine and create!”—that was the implicit war cry for LEGOs.