The Life & Death of Social Media

A closer look at the services that digitally connect our lives, and some that came and went.

By Lacy Schley|Thursday, October 25, 2018
We’re more connected than ever, thanks to social media. Despite thousands of miles of distance, we can still stay in touch with friends and family. We can even make new friends and start social movements at the drop of a #hashtag. But the websites that helped make this all possible had to start somewhere. And despite their strong starts, some sites didn’t last to see the interconnected world we live in today.
Life-Death-social-media
Life-Death-social-media
Charts: Alison Mackey/Discover; Design elements: Envato
Whos-using-what
Whos-using-what
Charts: Alison Mackey/Discover; Design elements: Envato
Back-from-the-dead
Back-from-the-dead
Charts: Alison Mackey/Discover; Design elements: Envato
SOURCES:

The Climb to Success:

Facebook:

  • 2004-2008: http://d1lge852tjjqow.cloudfront.net/CIK-0001326801/f3fcb2a3-f76a-4aaa-9c7c-9fa100fdc962.pdf
  • 2009-2017: https://www.statista.com/statistics/264810/number-of-monthly-active-facebook-users-worldwide/
  • Latest 2018 figure: https://newsroom.fb.com/company-info/p

Twitter:

  • 2010-2014: https://www.statista.com/statistics/282087/number-of-monthly-active-twitter-users/
  • 2015: https://investor.twitterinc.com/static-files/efd72267-6f92-49ee-891f-188e1a43d993
  • 2016: https://investor.twitterinc.com/static-files/7af2715c-27e5-45ba-a690-84620179a1e2
  • 2017: https://investor.twitterinc.com/static-files/c48a4ad8-6c1d-4dfc-b263-898e0bfde2c8
  • 2018: https://investor.twitterinc.com/static-files/5ce969d2-a97f-49ef-ae10-577b81f6efee

Instagram:

  • 2013-2017: https://www.statista.com/statistics/253577/number-of-monthly-active-instagram-users/
  • 2018: https://instagram-press.com/blog/2018/06/20/welcome-to-igtv/

WhatsApp:

  • 2013-2017: https://www.statista.com/statistics/260819/number-of-monthly-active-whatsapp-users/

Pinterest:

  • 2015-2017: https://www.statista.com/statistics/463353/pinterest-global-mau/

Ghosts of Social Sites Past:

Xanga:

  • https://mashable.com/2006/08/13/xanga-profile/#W_h13K_ENmqY

Friendster:

  • http://www.washingtonpost.com/wp-dyn/content/article/2008/12/31/AR2008123101894.html
  • http://www.slate.com/articles/technology/webhead/2009/03/ye_olde_social_network.html

Eons:

  • http://www.prweb.com/releases/crewmedia/acquireseons/prweb5279824.htm
  • https://progresspartners.com/news-1/2015/10/22/progress-partners-completes-sale-of-eonscom-and-eons-boom-media

Who’s Using What?

  • http://www.pewinternet.org/2018/03/01/social-media-use-in-2018/

Back From the Dead:

  • 2010: http://techland.time.com/2011/12/20/myspace-returns-with-facebook-integrated-music-player/
  • 2011: https://www.socialmediatoday.com/content/who-uses-facebook-twitter-linkedin-myspace-social-media-update-4th-q-2010-and-1st-q-2011
  • 2012-2015: https://www.statista.com/statistics/265099/unique-visitors-to-myspacecom/
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